Smart Assistant

Smart Assistant

smartassistant.com ↗·Austria·Updated Jun 26, 2018

B2B SaaS platform enabling brands, retailers, banks, and telcos to build intelligent guided selling and digital advice chatbots that help customers choose the right products through need-based questioning.

SaaSAIE-commerceMarketing

Est. Valuation

$75M

$75,000,000 · 5× ARR estimate

Monthly Revenue (MRR)

$1.3M

$1,250,000/mo

Annual Revenue (ARR)

$15M

$15,000,000/yr

Employees

100

Founded

2006

Smart Assistant Revenue History

Revenue history for Smart Assistant from 2018 to 2026.

YearMRRARRYoY GrowthSource
2018$1,250,000$15,000,000—Jun 2018

How Smart Assistant Makes Money

subscriptions

Smart Assistant Funding

Smart Assistant is fully bootstrapped with no outside funding. The company has grown to $15,000,000 ARR organically.

Smart Assistant Founders

Marcus Linder

Co-founder & President

Smart Assistant FAQ

How much does Smart Assistant make?
Smart Assistant generates $1,250,000 in monthly recurring revenue (MRR), which is $15,000,000 annualized (ARR). This revenue figure is self-reported by the founder.
What is Smart Assistant's valuation?
Smart Assistant's estimated valuation is $75,000,000, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded Smart Assistant?
Smart Assistant was founded in 2006 by Marcus Linder (Co-founder & President). The company is based in AT.
Is Smart Assistant bootstrapped?
Yes, Smart Assistant is fully bootstrapped with no outside funding. The company has grown to $15,000,000 ARR organically as a solo-founder business.
What does Smart Assistant do?
B2B SaaS platform enabling brands, retailers, banks, and telcos to build intelligent guided selling and digital advice chatbots that help customers choose the right products through need-based questioning. Smart Assistant operates in the SaaS, AI, E-commerce space.

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How We Estimate Smart Assistant's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.