Data Clay

Data Clay

dataclay.com·United States·Updated Nov 13, 2022

Software that automates the production of data-driven video content at scale, used by enterprise clients like the NFL, Netflix, Amazon, Apple, and NBC Universal.

SaaSDeveloper ToolsAnalyticsMarketing

Est. Valuation

$5M

$4,980,000 · 5× ARR estimate

Monthly Revenue (MRR)

$83K

$83,000/mo

Annual Revenue (ARR)

$996K

$996,000/yr

Employees

9

Founded

2014

Data Clay Revenue History

Revenue history for Data Clay from 2022 to 2026.

YearMRRARRYoY GrowthSource
2022$83,000$0Nov 2022

How Data Clay Makes Money

subscriptions

Data Clay Funding

Data Clay is fully bootstrapped with no outside funding. The company has grown to $996,000 ARR organically.

Data Clay Founders

Aria Stefchansky

Co-founder

Unknown

Co-founder

Data Clay FAQ

How much does Data Clay make?
Data Clay generates $83,000 in monthly recurring revenue (MRR), which is $996,000 annualized (ARR). This revenue figure is self-reported by the founder.
What is Data Clay's valuation?
Data Clay's estimated valuation is $4,980,000, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded Data Clay?
Data Clay was founded in 2014 by Aria Stefchansky (Co-founder), Unknown (Co-founder). The company is based in US.
Is Data Clay bootstrapped?
Yes, Data Clay is fully bootstrapped with no outside funding. The company has grown to $996,000 ARR organically.
What does Data Clay do?
Software that automates the production of data-driven video content at scale, used by enterprise clients like the NFL, Netflix, Amazon, Apple, and NBC Universal. Data Clay operates in the SaaS, Developer Tools, Analytics space.

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How We Estimate Data Clay's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.