Whiplash

Whiplash

Acquired
getwhiplash.com·United States·Updated Nov 5, 2019

E-commerce order fulfillment platform that connects brands to a network of 18 warehouse partners, handling picking, packing, and shipping with Shopify integration.

E-commerceMarketplaceSaaS

Est. Valuation

$48M

$48,000,000 · 5× ARR estimate

Monthly Revenue (MRR)

$800K

$800,000/mo

Annual Revenue (ARR)

$9.6M

$9,600,000/yr

Employees

15

Founded

2007

Whiplash Revenue History

Revenue history for Whiplash from 2019 to 2026.

YearMRRARRYoY GrowthSource
2019$800,000$0Nov 2019

How Whiplash Makes Money

transactions

Whiplash Funding

Whiplash is fully bootstrapped with no outside funding. The company has grown to $9,600,000 ARR organically.

Whiplash Founders

James Marks

CEO

Whiplash FAQ

How much does Whiplash make?
Whiplash generates $800,000 in monthly recurring revenue (MRR), which is $9,600,000 annualized (ARR). This revenue figure is self-reported by the founder.
What is Whiplash's valuation?
Whiplash's estimated valuation is $48,000,000, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded Whiplash?
Whiplash was founded in 2007 by James Marks (CEO). The company is based in US.
Is Whiplash bootstrapped?
Yes, Whiplash is fully bootstrapped with no outside funding. The company has grown to $9,600,000 ARR organically as a solo-founder business.
What does Whiplash do?
E-commerce order fulfillment platform that connects brands to a network of 18 warehouse partners, handling picking, packing, and shipping with Shopify integration. Whiplash operates in the E-commerce, Marketplace, SaaS space.

Companies Similar to Whiplash

SaaS companies with similar tags and business models.

How We Estimate Whiplash's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.