MailUp

MailUp

mailup.com ↗·Italy·Updated Dec 29, 2018

Italian email and SMS marketing platform serving marketers and enterprises across multiple brands and business units.

SaaSMarketingAPI

Est. Valuation

$206.5M

$206,500,020 · 5× ARR estimate

Monthly Revenue (MRR)

$3.4M

$3,441,667/mo

Annual Revenue (ARR)

$41.3M

$41,300,004/yr

Employees

170

Founded

2002

MailUp Revenue History

Revenue history for MailUp from 2018 to 2026.

YearMRRARRYoY GrowthSource
2018$3,441,667$41,300,000—Dec 2018

How MailUp Makes Money

subscriptions

MailUp Funding

MailUp is fully bootstrapped with no outside funding. The company has grown to $41,300,004 ARR organically.

MailUp Founders

Nazareno Gorini

Co-founder

MailUp FAQ

How much does MailUp make?
MailUp generates $3,441,667 in monthly recurring revenue (MRR), which is $41,300,004 annualized (ARR). This revenue figure is self-reported by the founder.
What is MailUp's valuation?
MailUp's estimated valuation is $206,500,020, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded MailUp?
MailUp was founded in 2002 by Nazareno Gorini (Co-founder). The company is based in IT.
Is MailUp bootstrapped?
Yes, MailUp is fully bootstrapped with no outside funding. The company has grown to $41,300,004 ARR organically as a solo-founder business.
What does MailUp do?
Italian email and SMS marketing platform serving marketers and enterprises across multiple brands and business units. MailUp operates in the SaaS, Marketing, API space.

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How We Estimate MailUp's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.