CleverTap

CleverTap

clevertap.com·United States·Updated Aug 1, 2017

Mobile analytics and user engagement platform that combines behavioral analytics with push notifications, email, and real-time messaging for mobile apps and websites.

SaaSAnalyticsMarketingMobile App

Est. Valuation

$24M

$24,000,000 · 5× ARR estimate

Monthly Revenue (MRR)

$400K

$400,000/mo

Annual Revenue (ARR)

$4.8M

$4,800,000/yr

Employees

45

Founded

2013

CleverTap Revenue History

Revenue history for CleverTap from 2017 to 2026.

YearMRRARRYoY GrowthSource
2017$400,000$5,000,000Aug 2017

How CleverTap Makes Money

subscriptions

CleverTap Funding

CleverTap is fully bootstrapped with no outside funding. The company has grown to $4,800,000 ARR organically.

CleverTap Founders

Sunil Thomas

Co-founder & CEO

CleverTap FAQ

How much does CleverTap make?
CleverTap generates $400,000 in monthly recurring revenue (MRR), which is $4,800,000 annualized (ARR). This revenue figure is self-reported by the founder.
What is CleverTap's valuation?
CleverTap's estimated valuation is $24,000,000, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded CleverTap?
CleverTap was founded in 2013 by Sunil Thomas (Co-founder & CEO). The company is based in US.
Is CleverTap bootstrapped?
Yes, CleverTap is fully bootstrapped with no outside funding. The company has grown to $4,800,000 ARR organically as a solo-founder business.
What does CleverTap do?
Mobile analytics and user engagement platform that combines behavioral analytics with push notifications, email, and real-time messaging for mobile apps and websites. CleverTap operates in the SaaS, Analytics, Marketing space.

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SaaS companies with similar tags and business models.

How We Estimate CleverTap's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.