Doodle
A meeting scheduling tool that allows users to coordinate group availability via shareable polls, with 200 million monthly active users transitioning from an ad-supported model to SaaS.
Est. Valuation
$3.7M
$3,720,000 · 5× ARR estimate
Monthly Revenue (MRR)
$62K
$62,000/mo
Annual Revenue (ARR)
$744K
$744,000/yr
Employees
60
Founded
2007
Doodle Revenue History
Revenue history for Doodle from 2018 to 2026.
| Year | MRR | ARR | YoY Growth | Source |
|---|---|---|---|---|
| 2018 | $62,000 | $0 | — | Nov 2018 |
How Doodle Makes Money
Doodle Funding
Doodle is fully bootstrapped with no outside funding. The company has grown to $744,000 ARR organically.
Doodle Founders
Gabrielle Latino
CEO (not founder)
Doodle FAQ
How much does Doodle make?
What is Doodle's valuation?
Who founded Doodle?
Is Doodle bootstrapped?
What does Doodle do?
Companies Similar to Doodle
SaaS companies with similar tags and business models.
How We Estimate Doodle's Revenue & Valuation
Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:
- Verified — directly confirmed via Stripe integration or audited filings.
- Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
- Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).
Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.
These are estimates, not official figures. Official numbers — when available — will always override estimates.