Agent Up (rebranding to Insurtech)

Agent Up (rebranding to Insurtech)

marketingconnected.com·United States·Updated Aug 23, 2020

Marketing automation and CRM SaaS platform for independent insurance agents and brokers.

SaaSMarketingHealth

Est. Valuation

$1.8M

$1,800,000 · 5× ARR estimate

Monthly Revenue (MRR)

$30K

$30,000/mo

Annual Revenue (ARR)

$360K

$360,000/yr

Employees

8

Founded

2017

Agent Up (rebranding to Insurtech) Revenue History

Revenue history for Agent Up (rebranding to Insurtech) from 2020 to 2026.

YearMRRARRYoY GrowthSource
2020$30,000$0Aug 2020

How Agent Up (rebranding to Insurtech) Makes Money

subscriptions

Agent Up (rebranding to Insurtech) Funding

Agent Up (rebranding to Insurtech) is fully bootstrapped with no outside funding. The company has grown to $360,000 ARR organically.

Agent Up (rebranding to Insurtech) Founders

Will Shaw

CEO

Agent Up (rebranding to Insurtech) FAQ

How much does Agent Up (rebranding to Insurtech) make?
Agent Up (rebranding to Insurtech) generates $30,000 in monthly recurring revenue (MRR), which is $360,000 annualized (ARR). This revenue figure is self-reported by the founder.
What is Agent Up (rebranding to Insurtech)'s valuation?
Agent Up (rebranding to Insurtech)'s estimated valuation is $1,800,000, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded Agent Up (rebranding to Insurtech)?
Agent Up (rebranding to Insurtech) was founded in 2017 by Will Shaw (CEO). The company is based in US.
Is Agent Up (rebranding to Insurtech) bootstrapped?
Yes, Agent Up (rebranding to Insurtech) is fully bootstrapped with no outside funding. The company has grown to $360,000 ARR organically as a solo-founder business.
What does Agent Up (rebranding to Insurtech) do?
Marketing automation and CRM SaaS platform for independent insurance agents and brokers. Agent Up (rebranding to Insurtech) operates in the SaaS, Marketing, Health space.

Companies Similar to Agent Up (rebranding to Insurtech)

SaaS companies with similar tags and business models.

How We Estimate Agent Up (rebranding to Insurtech)'s Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.