Omnisend

Omnisend

omnisend.com·Lithuania·Updated Oct 16, 2024

Marketing automation platform for e-commerce businesses, providing email, SMS, and web push notification tools to help online stores retain customers.

SaaSMarketingE-commerce

Est. Valuation

$275M

$274,999,980 · 5× ARR estimate

Monthly Revenue (MRR)

$4.6M

$4,583,333/mo

Annual Revenue (ARR)

$55M

$54,999,996/yr

Founded

2014

Omnisend Revenue History

Revenue history for Omnisend from 2018 to 2026.

YearMRRARRYoY GrowthSource
2018$180,000$2,160,000Dec 2018
2019$550,000$6,500,000+201%Sep 2019
2024$4,583,333$55,000,000+746%Oct 2024

How Omnisend Makes Money

subscriptions

Omnisend Funding

Omnisend is fully bootstrapped with no outside funding. The company has grown to $54,999,996 ARR organically.

Omnisend Founders

Rytis Lauris

Co-founder & CEO

Omnisend FAQ

How much does Omnisend make?
Omnisend generates $4,583,333 in monthly recurring revenue (MRR), which is $54,999,996 annualized (ARR). This revenue figure is self-reported by the founder.
What is Omnisend's valuation?
Omnisend's estimated valuation is $274,999,980, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded Omnisend?
Omnisend was founded in 2014 by Rytis Lauris (Co-founder & CEO). The company is based in LT.
Is Omnisend bootstrapped?
Yes, Omnisend is fully bootstrapped with no outside funding. The company has grown to $54,999,996 ARR organically as a solo-founder business.
What does Omnisend do?
Marketing automation platform for e-commerce businesses, providing email, SMS, and web push notification tools to help online stores retain customers. Omnisend operates in the SaaS, Marketing, E-commerce space.

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How We Estimate Omnisend's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.