Ripl

Ripl

ripl.com·United States·Updated Mar 27, 2020

Social media marketing software for small businesses that helps them create video content and publish to social channels.

SaaSMarketingMobile AppSocial Media

Est. Valuation

$50M

$49,999,980 · 5× ARR estimate

Monthly Revenue (MRR)

$833.3K

$833,333/mo

Annual Revenue (ARR)

$10M

$9,999,996/yr

Employees

30

Founded

2013

Ripl Revenue History

Revenue history for Ripl from 2020 to 2026.

YearMRRARRYoY GrowthSource
2020$833,333$10,000,000Mar 2020

How Ripl Makes Money

subscriptions

Ripl Funding

Ripl is fully bootstrapped with no outside funding. The company has grown to $9,999,996 ARR organically.

Ripl Founders

Clay McDaniel

CEO

Ripl FAQ

How much does Ripl make?
Ripl generates $833,333 in monthly recurring revenue (MRR), which is $9,999,996 annualized (ARR). This revenue figure is self-reported by the founder.
What is Ripl's valuation?
Ripl's estimated valuation is $49,999,980, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded Ripl?
Ripl was founded in 2013 by Clay McDaniel (CEO). The company is based in US.
Is Ripl bootstrapped?
Yes, Ripl is fully bootstrapped with no outside funding. The company has grown to $9,999,996 ARR organically as a solo-founder business.
What does Ripl do?
Social media marketing software for small businesses that helps them create video content and publish to social channels. Ripl operates in the SaaS, Marketing, Mobile App space.

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How We Estimate Ripl's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.