Starred

Starred

starred.com·Netherlands·Updated Oct 7, 2020

HR tech SaaS platform measuring feedback across the full employee lifecycle from candidate experience to employee engagement.

SaaSAnalyticsProductivity

Est. Valuation

$10.2M

$10,200,000 · 5× ARR estimate

Monthly Revenue (MRR)

$170K

$170,000/mo

Annual Revenue (ARR)

$2M

$2,040,000/yr

Employees

20

Starred Revenue History

Revenue history for Starred from 2019 to 2026.

YearMRRARRYoY GrowthSource
2019$150,000$1,800,000Jun 2019
2020$170,000$2,000,000+11%Oct 2020

How Starred Makes Money

subscriptions

Starred Funding

Starred is fully bootstrapped with no outside funding. The company has grown to $2,040,000 ARR organically.

Starred Founders

Lars van Wieren

CEO

Starred FAQ

How much does Starred make?
Starred generates $170,000 in monthly recurring revenue (MRR), which is $2,040,000 annualized (ARR). This revenue figure is self-reported by the founder.
What is Starred's valuation?
Starred's estimated valuation is $10,200,000, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded Starred?
Starred was founded by Lars van Wieren (CEO). The company is based in NL.
Is Starred bootstrapped?
Yes, Starred is fully bootstrapped with no outside funding. The company has grown to $2,040,000 ARR organically as a solo-founder business.
What does Starred do?
HR tech SaaS platform measuring feedback across the full employee lifecycle from candidate experience to employee engagement. Starred operates in the SaaS, Analytics, Productivity space.

How We Estimate Starred's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.