Brand24
Brand24 is a social listening and media monitoring tool that tracks online mentions of brands across the web, social media, and forums.
Est. Valuation
$12M
$12,000,000 · 5× ARR estimate
Monthly Revenue (MRR)
$200K
$200,000/mo
Annual Revenue (ARR)
$2.4M
$2,400,000/yr
Employees
65
Founded
2011
Brand24 Revenue History
Revenue history for Brand24 from 2018 to 2026.
| Year | MRR | ARR | YoY Growth | Source |
|---|---|---|---|---|
| 2018 | $200,000 | $0 | — | Apr 2018 |
How Brand24 Makes Money
Brand24 Funding
Brand24 is fully bootstrapped with no outside funding. The company has grown to $2,400,000 ARR organically.
Brand24 Founders
Mike Sadowski
CEO
Brand24 FAQ
How much does Brand24 make?
What is Brand24's valuation?
Who founded Brand24?
Is Brand24 bootstrapped?
What does Brand24 do?
Companies Similar to Brand24
SaaS companies with similar tags and business models.
How We Estimate Brand24's Revenue & Valuation
Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:
- Verified — directly confirmed via Stripe integration or audited filings.
- Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
- Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).
Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.
These are estimates, not official figures. Official numbers — when available — will always override estimates.