Braze
B2B SaaS customer engagement platform that helps brands build personalized messaging experiences across mobile, web, and other channels.
Est. Valuation
$300M
$300,000,000 · 5× ARR estimate
Monthly Revenue (MRR)
$5M
$5,000,000/mo
Annual Revenue (ARR)
$60M
$60,000,000/yr
Employees
300
Founded
2011
Braze Revenue History
Revenue history for Braze from 2019 to 2026.
| Year | MRR | ARR | YoY Growth | Source |
|---|---|---|---|---|
| 2019 | $5,000,000 | $60,000,000 | — | Jul 2019 |
How Braze Makes Money
Braze Funding
Braze is fully bootstrapped with no outside funding. The company has grown to $60,000,000 ARR organically.
Braze Founders
Bill Magnuson
CEO
Braze FAQ
How much does Braze make?
What is Braze's valuation?
Who founded Braze?
Is Braze bootstrapped?
What does Braze do?
Companies Similar to Braze
SaaS companies with similar tags and business models.
How We Estimate Braze's Revenue & Valuation
Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:
- Verified — directly confirmed via Stripe integration or audited filings.
- Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
- Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).
Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.
These are estimates, not official figures. Official numbers — when available — will always override estimates.