Bynder

Bynder

bynder.com·Netherlands·Updated Apr 8, 2019

Cloud-based digital asset management (DAM) platform that helps brands store, find, share, and use digital content.

SaaSMarketingAnalytics

Est. Valuation

$240M

$240,000,000 · 5× ARR estimate

Monthly Revenue (MRR)

$4M

$4,000,000/mo

Annual Revenue (ARR)

$48M

$48,000,000/yr

Employees

350

Founded

2013

Bynder Revenue History

Revenue history for Bynder from 2019 to 2026.

YearMRRARRYoY GrowthSource
2019$4,000,000$48,000,000Apr 2019

How Bynder Makes Money

subscriptions

Bynder Funding

Bynder is fully bootstrapped with no outside funding. The company has grown to $48,000,000 ARR organically.

Bynder Founders

Chris Hall

CEO

Bynder FAQ

How much does Bynder make?
Bynder generates $4,000,000 in monthly recurring revenue (MRR), which is $48,000,000 annualized (ARR). This revenue figure is self-reported by the founder.
What is Bynder's valuation?
Bynder's estimated valuation is $240,000,000, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded Bynder?
Bynder was founded in 2013 by Chris Hall (CEO). The company is based in NL.
Is Bynder bootstrapped?
Yes, Bynder is fully bootstrapped with no outside funding. The company has grown to $48,000,000 ARR organically as a solo-founder business.
What does Bynder do?
Cloud-based digital asset management (DAM) platform that helps brands store, find, share, and use digital content. Bynder operates in the SaaS, Marketing, Analytics space.

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How We Estimate Bynder's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.