Centro
Enterprise software platform for digital media buying, providing programmatic advertising, real-time bidding, workflow automation, and financial management for media agencies and brands.
Est. Valuation
$700M
$700,020,000 · 5× ARR estimate
Monthly Revenue (MRR)
$11.7M
$11,667,000/mo
Annual Revenue (ARR)
$140M
$140,004,000/yr
Employees
700
Founded
2001
Centro Revenue History
Revenue history for Centro from 2019 to 2026.
| Year | MRR | ARR | YoY Growth | Source |
|---|---|---|---|---|
| 2019 | $11,667,000 | $140,000,000 | — | Jul 2019 |
How Centro Makes Money
Centro Funding
Centro is fully bootstrapped with no outside funding. The company has grown to $140,004,000 ARR organically.
Centro Founders
Shawn Riegsecker
CEO & Founder
Centro FAQ
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How We Estimate Centro's Revenue & Valuation
Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:
- Verified — directly confirmed via Stripe integration or audited filings.
- Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
- Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).
Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.
These are estimates, not official figures. Official numbers — when available — will always override estimates.