InsightPool

InsightPool

insightpool.com·United States·Updated Feb 9, 2017

SaaS platform that helps brands find and manage influencer marketing relationships at scale.

SaaSMarketingAnalytics

Est. Valuation

$18M

$18,000,000 · 5× ARR estimate

Monthly Revenue (MRR)

$300K

$300,000/mo

Annual Revenue (ARR)

$3.6M

$3,600,000/yr

Employees

60

Founded

2012

InsightPool Revenue History

Revenue history for InsightPool from 2017 to 2026.

YearMRRARRYoY GrowthSource
2017$300,000$0Feb 2017

How InsightPool Makes Money

subscriptions

InsightPool Funding

InsightPool is fully bootstrapped with no outside funding. The company has grown to $3,600,000 ARR organically.

InsightPool Founders

Devon Wijesinghe

CEO

InsightPool FAQ

How much does InsightPool make?
InsightPool generates $300,000 in monthly recurring revenue (MRR), which is $3,600,000 annualized (ARR). This revenue figure is self-reported by the founder.
What is InsightPool's valuation?
InsightPool's estimated valuation is $18,000,000, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded InsightPool?
InsightPool was founded in 2012 by Devon Wijesinghe (CEO). The company is based in US.
Is InsightPool bootstrapped?
Yes, InsightPool is fully bootstrapped with no outside funding. The company has grown to $3,600,000 ARR organically as a solo-founder business.
What does InsightPool do?
SaaS platform that helps brands find and manage influencer marketing relationships at scale. InsightPool operates in the SaaS, Marketing, Analytics space.

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How We Estimate InsightPool's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.