Muck Rack

Muck Rack

muckrack.com·United States·Updated Apr 25, 2024

B2B SaaS platform that helps PR professionals find, pitch, and monitor journalists across social media and news outlets.

SaaSMarketingAnalytics

Est. Valuation

$250M

$250,000,020 · 5× ARR estimate

Monthly Revenue (MRR)

$4.2M

$4,166,667/mo

Annual Revenue (ARR)

$50M

$50,000,004/yr

Employees

250

Founded

2009

Muck Rack Revenue History

Revenue history for Muck Rack from 2023 to 2026.

YearMRRARRYoY GrowthSource
2023$4,166,667$50,000,000Oct 2023
2024$4,166,667$50,000,000+0%Apr 2024

How Muck Rack Makes Money

subscriptions

Muck Rack Funding

Muck Rack is fully bootstrapped with no outside funding. The company has grown to $50,000,004 ARR organically.

Muck Rack Founders

Gregory Galant

Co-founder & CEO

Lee Semel

Co-founder

Muck Rack FAQ

How much does Muck Rack make?
Muck Rack generates $4,166,667 in monthly recurring revenue (MRR), which is $50,000,004 annualized (ARR). This revenue figure is self-reported by the founder.
What is Muck Rack's valuation?
Muck Rack's estimated valuation is $250,000,020, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded Muck Rack?
Muck Rack was founded in 2009 by Gregory Galant (Co-founder & CEO), Lee Semel (Co-founder). The company is based in US.
Is Muck Rack bootstrapped?
Yes, Muck Rack is fully bootstrapped with no outside funding. The company has grown to $50,000,004 ARR organically.
What does Muck Rack do?
B2B SaaS platform that helps PR professionals find, pitch, and monitor journalists across social media and news outlets. Muck Rack operates in the SaaS, Marketing, Analytics space.

Companies Similar to Muck Rack

SaaS companies with similar tags and business models.

How We Estimate Muck Rack's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.