Notablist

Notablist

notablist.com·United States·Updated Jan 19, 2018

Competitive intelligence platform for email marketers and sales teams, providing a searchable database of email marketing practices from 500,000+ brands worldwide.

SaaSAnalyticsMarketing

Est. Valuation

$750K

$750,000 · 5× ARR estimate

Monthly Revenue (MRR)

$12.5K

$12,500/mo

Annual Revenue (ARR)

$150K

$150,000/yr

Employees

3

Founded

2014

Notablist Revenue History

Revenue history for Notablist from 2018 to 2026.

YearMRRARRYoY GrowthSource
2018$12,500$150,000Jan 2018

How Notablist Makes Money

subscriptions

Notablist Funding

Notablist is fully bootstrapped with no outside funding. The company has grown to $150,000 ARR organically.

Notablist Founders

Michael Johnston

Founder

Dr. Minor Gordon

Co-founder

Notablist FAQ

How much does Notablist make?
Notablist generates $12,500 in monthly recurring revenue (MRR), which is $150,000 annualized (ARR). This revenue figure is self-reported by the founder.
What is Notablist's valuation?
Notablist's estimated valuation is $750,000, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded Notablist?
Notablist was founded in 2014 by Michael Johnston (Founder), Dr. Minor Gordon (Co-founder). The company is based in US.
Is Notablist bootstrapped?
Yes, Notablist is fully bootstrapped with no outside funding. The company has grown to $150,000 ARR organically.
What does Notablist do?
Competitive intelligence platform for email marketers and sales teams, providing a searchable database of email marketing practices from 500,000+ brands worldwide. Notablist operates in the SaaS, Analytics, Marketing space.

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How We Estimate Notablist's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.