Purple WiFi

Purple WiFi

purple.ai·United Kingdom·Updated Aug 14, 2017

Enterprise guest WiFi platform providing analytics, CRM capture, and engagement tools for venues via a cloud-based SaaS overlay on existing WiFi hardware.

SaaSAnalyticsMarketing

Est. Valuation

$48M

$48,000,000 · 5× ARR estimate

Monthly Revenue (MRR)

$800K

$800,000/mo

Annual Revenue (ARR)

$9.6M

$9,600,000/yr

Employees

100

Founded

2013

Purple WiFi Revenue History

Revenue history for Purple WiFi from 2017 to 2026.

YearMRRARRYoY GrowthSource
2017$800,000$9,600,000Aug 2017

How Purple WiFi Makes Money

subscriptions

Purple WiFi Funding

Purple WiFi is fully bootstrapped with no outside funding. The company has grown to $9,600,000 ARR organically.

Purple WiFi Founders

Gavin Whelan

Founder

Purple WiFi FAQ

How much does Purple WiFi make?
Purple WiFi generates $800,000 in monthly recurring revenue (MRR), which is $9,600,000 annualized (ARR). This revenue figure is self-reported by the founder.
What is Purple WiFi's valuation?
Purple WiFi's estimated valuation is $48,000,000, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded Purple WiFi?
Purple WiFi was founded in 2013 by Gavin Whelan (Founder). The company is based in GB.
Is Purple WiFi bootstrapped?
Yes, Purple WiFi is fully bootstrapped with no outside funding. The company has grown to $9,600,000 ARR organically as a solo-founder business.
What does Purple WiFi do?
Enterprise guest WiFi platform providing analytics, CRM capture, and engagement tools for venues via a cloud-based SaaS overlay on existing WiFi hardware. Purple WiFi operates in the SaaS, Analytics, Marketing space.

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How We Estimate Purple WiFi's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.