rfactr

rfactr

rfactr.com·United States·Updated Apr 10, 2017

Social selling and sales enablement platform (Social Port) that helps companies with distributed sales teams leverage social communications to find prospects and engage with content.

SaaSMarketingAnalytics

Est. Valuation

$54M

$54,000,000 · 5× ARR estimate

Monthly Revenue (MRR)

$900K

$900,000/mo

Annual Revenue (ARR)

$10.8M

$10,800,000/yr

Employees

18

Founded

2000

rfactr Revenue History

Revenue history for rfactr from 2017 to 2026.

YearMRRARRYoY GrowthSource
2017$900,000$0Apr 2017

How rfactr Makes Money

subscriptions

rfactr Funding

rfactr is fully bootstrapped with no outside funding. The company has grown to $10,800,000 ARR organically.

rfactr Founders

Richard Brasser

CEO

rfactr FAQ

How much does rfactr make?
rfactr generates $900,000 in monthly recurring revenue (MRR), which is $10,800,000 annualized (ARR). This revenue figure is self-reported by the founder.
What is rfactr's valuation?
rfactr's estimated valuation is $54,000,000, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded rfactr?
rfactr was founded in 2000 by Richard Brasser (CEO). The company is based in US.
Is rfactr bootstrapped?
Yes, rfactr is fully bootstrapped with no outside funding. The company has grown to $10,800,000 ARR organically as a solo-founder business.
What does rfactr do?
Social selling and sales enablement platform (Social Port) that helps companies with distributed sales teams leverage social communications to find prospects and engage with content. rfactr operates in the SaaS, Marketing, Analytics space.

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How We Estimate rfactr's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.