Survival Frog
An outdoor survival products e-commerce company that also operates a large email list used for affiliate marketing partnerships.
Est. Valuation
$23.5M
$23,500,020 · 5× ARR estimate
Monthly Revenue (MRR)
$391.7K
$391,667/mo
Annual Revenue (ARR)
$4.7M
$4,700,004/yr
Survival Frog Revenue History
Revenue history for Survival Frog from 2017 to 2026.
| Year | MRR | ARR | YoY Growth | Source |
|---|---|---|---|---|
| 2017 | $391,667 | $4,700,000 | — | Jul 2017 |
How Survival Frog Makes Money
Survival Frog Funding
Survival Frog is fully bootstrapped with no outside funding. The company has grown to $4,700,004 ARR organically.
Survival Frog Founders
Byron Walker
Founder
Survival Frog FAQ
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How We Estimate Survival Frog's Revenue & Valuation
Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:
- Verified — directly confirmed via Stripe integration or audited filings.
- Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
- Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).
Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.
These are estimates, not official figures. Official numbers — when available — will always override estimates.