Wayin

Wayin

Acquired
wayin.io·United States·Updated Jan 21, 2019

Enterprise SaaS platform enabling non-technical marketers to create interactive experiences that collect first-party consumer data across websites, ads, and social channels.

SaaSMarketingAnalytics

Est. Valuation

$57.5M

$57,499,980 · 5× ARR estimate

Monthly Revenue (MRR)

$958.3K

$958,333/mo

Annual Revenue (ARR)

$11.5M

$11,499,996/yr

Employees

72

Founded

2011

Wayin Revenue History

Revenue history for Wayin from 2019 to 2026.

YearMRRARRYoY GrowthSource
2019$958,333$11,500,000Jan 2019

How Wayin Makes Money

subscriptions

Wayin Funding

Wayin is fully bootstrapped with no outside funding. The company has grown to $11,499,996 ARR organically.

Wayin Founders

Richard Jones

CEO

Scott McNealy

Chairman

Wayin FAQ

How much does Wayin make?
Wayin generates $958,333 in monthly recurring revenue (MRR), which is $11,499,996 annualized (ARR). This revenue figure is self-reported by the founder.
What is Wayin's valuation?
Wayin's estimated valuation is $57,499,980, calculated as a 5× multiple of its annual recurring revenue (a standard SaaS benchmark for unverified companies).
Who founded Wayin?
Wayin was founded in 2011 by Richard Jones (CEO), Scott McNealy (Chairman). The company is based in US.
Is Wayin bootstrapped?
Yes, Wayin is fully bootstrapped with no outside funding. The company has grown to $11,499,996 ARR organically.
What does Wayin do?
Enterprise SaaS platform enabling non-technical marketers to create interactive experiences that collect first-party consumer data across websites, ads, and social channels. Wayin operates in the SaaS, Marketing, Analytics space.

Companies Similar to Wayin

SaaS companies with similar tags and business models.

How We Estimate Wayin's Revenue & Valuation

Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:

  • Verified — directly confirmed via Stripe integration or audited filings.
  • Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
  • Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).

Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.

These are estimates, not official figures. Official numbers — when available — will always override estimates.