PlusThis
Marketing automation campaign toolkit with 60+ add-on tools for small businesses using platforms like Infusionsoft, Drip, ActiveCampaign, and HubSpot
Est. Valuation
$11.8M
$11,844,000 · 5× ARR estimate
Monthly Revenue (MRR)
$197.4K
$197,400/mo
Annual Revenue (ARR)
$2.4M
$2,368,800/yr
Employees
8
Founded
2012
PlusThis Revenue History
Revenue history for PlusThis from 2019 to 2026.
How PlusThis Makes Money
PlusThis Funding
PlusThis is fully bootstrapped with no outside funding. The company has grown to $2,368,800 ARR organically.
PlusThis Founders
Dave Lee
CEO
PlusThis FAQ
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How We Estimate PlusThis's Revenue & Valuation
Profitable tracks revenue, valuation, and other key metrics for thousands of companies using a layered confidence model. Each revenue figure on this page is tagged with one of three confidence levels:
- Verified — directly confirmed via Stripe integration or audited filings.
- Self-reported — numbers publicly shared by the founder on X, blog posts, or interviews.
- Estimated — derived from publicly available signals (traffic, employee count, pricing, comparables).
Valuation follows a hierarchy: public companies use the live market cap; private companies with disclosed funding rounds use the last reported valuation; otherwise we apply a conservative 5× ARR multiple as an estimate. Multiples vary by business model — SaaS typically sits 5–7×, profitable bootstrapped operations 3–5×, consumer brands 1–3×, marketplaces 8–12×.
These are estimates, not official figures. Official numbers — when available — will always override estimates.