Gumroad Statistics

Earnings are highly concentrated. About 2.4% of Gumroad products have a recorded sale, and among those that do sell the median product grosses roughly $89 over its lifetime. More than half of selling products take in under $100, and only about 0.4% of all products ever clear $1,000. A small set of hits captures most of the revenue.

Across the products Profitable tracks, about 2.4% have a recorded sale and roughly 11.5% carry at least one rating, which implies at least one buyer. Only around 0.4% of all products earn more than $1,000. So while getting started is easy, meaningful income is rare and concentrated in a small minority of products.

The median paid Gumroad product costs $7, and close to 60% of paid products are priced under $10. On top of that, about 10% of the catalog is free outright and another 25% is pay-what-you-want, so a large share is priced at or near zero by choice.

By count the catalog is dominated by ebooks and generic digital files, but courses and bundles earn the most per product: median revenue among earners is about $156 for courses and $210 for bundles, versus roughly $35 for ebooks. Higher-effort formats face less competition and tend to clear more money.

Profitable tracks 3.7M+ active Gumroad products from more than 1.1M sellers across 11 product types, from ebooks and courses to memberships, bundles, and physical goods. Annual product volume has climbed steeply, and the publishing-by-year chart above shows how much of the catalog arrived recently.