Roblox

Roblox Genre Market Map

Compare Roblox genres by revenue, market size, competition & the typical outcome per game. Find underserved, profitable niches. · Updated Jun 25, 2026

Games9.5KDevelopers7.7KGenres17
All 17 genres
Simulation

Games

3.5K

Total Visits

350.2B

Est. Revenue

$2.8B

Median Visits/Game

11.5M

Like Ratio

92%

Roleplay & Avatar Sim

Games

579

Total Visits

267.9B

Est. Revenue

$2.1B

Median Visits/Game

26.5M

Like Ratio

86.9%

Survival

Games

924

Total Visits

199B

Est. Revenue

$1.6B

Median Visits/Game

21.1M

Like Ratio

88.7%

Action

Games

695

Total Visits

137B

Est. Revenue

$1.1B

Median Visits/Game

28.4M

Like Ratio

86.3%

Obby & Platformer

Games

1.4K

Total Visits

129.6B

Est. Revenue

$1B

Median Visits/Game

15M

Like Ratio

79.2%

RPG

Games

232

Total Visits

105.2B

Est. Revenue

$839.9M

Median Visits/Game

32M

Like Ratio

92.2%

Party & Casual

Games

468

Total Visits

55.5B

Est. Revenue

$442.7M

Median Visits/Game

26.6M

Like Ratio

85.7%

Shooter

Games

280

Total Visits

51.6B

Est. Revenue

$411.6M

Median Visits/Game

27.3M

Like Ratio

89.3%

Adventure

Games

481

Total Visits

44.9B

Est. Revenue

$358.5M

Median Visits/Game

19.2M

Like Ratio

87.9%

Strategy

Games

176

Total Visits

42.1B

Est. Revenue

$335.8M

Median Visits/Game

29.7M

Like Ratio

93.3%

Sports & Racing

Games

193

Total Visits

26B

Est. Revenue

$207.2M

Median Visits/Game

28.3M

Like Ratio

92.8%

Social

Games

161

Total Visits

15.5B

Est. Revenue

$123.7M

Median Visits/Game

19.7M

Like Ratio

87.7%

Shopping

Games

40

Total Visits

10.3B

Est. Revenue

$82.6M

Median Visits/Game

27M

Like Ratio

91.7%

Entertainment

Games

89

Total Visits

4.1B

Est. Revenue

$32.6M

Median Visits/Game

13.9M

Like Ratio

86.5%

Puzzle

Games

103

Total Visits

3.6B

Est. Revenue

$28.7M

Median Visits/Game

16.1M

Like Ratio

87.2%

Education

Games

8

Total Visits

336.7M

Est. Revenue

$2.7M

Median Visits/Game

34.1M

Like Ratio

88.5%

Utility & Other

Games

8

Total Visits

176.6M

Est. Revenue

$1.4M

Median Visits/Game

7.2M

Like Ratio

76.3%

How to Read the Roblox Genre Market Map

This market-map aggregates every Roblox game into its genre, giving you a per-niche view of competition density (game count), market size (total visits and revenue), and the typical outcome (median visits and revenue per game). The insight pills re-rank instantly: 'Most Profitable' surfaces the biggest-grossing genres, 'Biggest Market' ranks by total player demand, 'Most Crowded' shows where competition is fiercest, 'Underserved Niches' highlights genres with strong typical visits but few competitors, and 'Best Rated' ranks by weighted like ratio. Each row links through to the full game list for that genre, so you can study what works inside a niche before you build for it.

Market Size vs. Typical Outcome

Total visits and revenue tell you how big a genre is, but they're dominated by a handful of viral hits, where a few mega-games can make a niche look richer than it is for the average developer. Median visits per game is the niche's batting average: it shows what a typical game in the genre actually achieves, robust to outliers. Cross-reference the two: a genre with high median visits but a low game count is an underserved niche where demand outpaces supply, while a crowded genre with a low median is a saturated market where most games struggle. The weighted like ratio adds a quality signal: niches above 90% have well-received games across the board.

Roblox Genre Analytics FAQ

What is the most profitable Roblox genre?
Simulation is the highest-grossing Roblox genre by total estimated revenue, followed by Roleplay & Avatar Sim and Survival. But total revenue rewards genres with many games. The more useful metric for a new developer is median visits per game, which shows what a typical title in the niche actually earns. Sort this market-map by Est. Revenue for the biggest markets, or by Median Visits/Game to see which genres reward the average game.
Which Roblox genre is the least competitive?
Competition is measured by the number of games in a genre. Simulation and Obby & Platformer are the most crowded niches, while genres like RPG, Shooter, and Sports & Racing have far fewer games competing for the same players. Use the 'Underserved Niches' insight to rank genres by typical visits relative to competition. It surfaces niches where demand outpaces the supply of games.
How do you find an underserved Roblox genre?
An underserved genre has strong player demand (high median visits per game) but relatively few games competing for it. The 'Underserved Niches' lens ranks genres by median visits divided by the log of game count, so a genre where the typical game performs well but has few rivals rises to the top. These are the niches where a well-made game has the best odds of standing out.
How is Roblox genre revenue estimated?
Revenue is estimated from total visits across all games in the genre using Roblox's monetization model: 2% engagement rate, 150 Robux average session spend, 70% developer revenue share, and $0.0038 USD per Robux. Median revenue per game applies the same model to the median game's visits, giving a robust picture of what a typical title in the genre earns.

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Roblox Genre Analytics: Visits, Revenue & Competition (Jun 2026)